2024 Spring UGBA 106 001 LEC 001

Spring 2024

UGBA 106 001 - LEC 001

Marketing

Mohammed Nadeem

Jan 16, 2024 - May 03, 2024
Tu, Th
12:30 pm - 01:59 pm
Chou Hall N570
Class #:14398
Units: 3

Instruction Mode: In-Person Instruction
Time Conflict Enrollment Allowed

Current Enrollment

Total Open Seats: -3
Enrolled: 60
Waitlisted: 0
Capacity: 57
Waitlist Max: 29
No Reserved Seats

Hours & Workload

3 hours of instructor presentation of course materials per week, and 6 hours of outside work hours per week.

Final Exam

THU, MAY 9TH
03:00 pm - 06:00 pm
Chou Hall N570

Course Catalog Description

The evolution of markets and marketing; market structure; marketing cost and efficiency; public and private regulation; the development of marketing programs including decisions involving products, price, promotional distribution.

Rules & Requirements

Repeat Rules

Course is not repeatable for credit.

Reserved Seats

Current Enrollment

No Reserved Seats

Textbooks & Materials

See class syllabus or https://calstudentstore.berkeley.edu/textbooks for the most current information.

Textbook Lookup

Guide to Open, Free, & Affordable Course Materials

eTextbooks

Associated Sections

None