Spring 2024
UGBA 106 004 - LEC 004
Marketing
Janet M Brady
Jan 16, 2024 - May 03, 2024
Mo, We
12:30 pm - 01:59 pm
Chou Hall N170
Class #:14492
Units: 3
Instruction Mode:
In-Person Instruction
Time Conflict Enrollment Allowed
Offered through
Walter A. Haas School of Business
Current Enrollment
Total Open Seats:
-2
Enrolled: 59
Waitlisted: 0
Capacity: 57
Waitlist Max: 28
Open Reserved Seats:
1 reserved for Business Administration Majors with 5 or more Terms in Attendance or EAP Reciprocity
Hours & Workload
3 hours of instructor presentation of course materials per week, and 6 hours of outside work hours per week.
Final Exam
WED, MAY 8TH
03:00 pm - 06:00 pm
Chou Hall N170
Other classes by Janet M Brady
Course Catalog Description
The evolution of markets and marketing; market structure; marketing cost and efficiency; public and private regulation; the development of marketing programs including decisions involving products, price, promotional distribution.
Rules & Requirements
Repeat Rules
Course is not repeatable for credit.
Reserved Seats
Current Enrollment
Open Reserved Seats:
1 reserved for Business Administration Majors with 5 or more Terms in Attendance or EAP Reciprocity
Textbooks & Materials
See class syllabus or https://calstudentstore.berkeley.edu/textbooks for the most current information.
Guide to Open, Free, & Affordable Course Materials
Associated Sections
None