2023 Spring UGBA 167 003 LEC 003

Spring 2023

UGBA 167 003 - LEC 003

Formerly Business Administration 169

Special Topics in Marketing

International Marketing

Wasim Azhar

Jan 17, 2023 - May 05, 2023
Mo, We
04:00 pm - 05:29 pm
Class #:33129
Units: 3

Instruction Mode: In-Person Instruction
Time Conflict Enrollment Allowed

Current Enrollment

Total Open Seats: 25
Enrolled: 37
Waitlisted: 0
Capacity: 62
Waitlist Max: 0
Open Reserved Seats:
35 reserved for UC Berkeley Students
1 reserved for Business Administration Majors with 5 or more Terms in Attendance or EAP Reciprocity

Hours & Workload

2 to 8 hours of outside work hours per week, and 1 to 4 hours of instructor presentation of course materials per week.

Final Exam

FRI, MAY 12TH
08:00 am - 11:00 am
Cheit C230

Course Catalog Description

A variety of topics in marketing with emphasis on current problems and research.

Class Notes

This course focuses on the design and implementation of marketing strategies in developed and emerging international markets. It aims to provide future managers with the frameworks, knowledge, and sensitivities to better formulate and effectively implement marketing plans in various countries and re.. show more
This course focuses on the design and implementation of marketing strategies in developed and emerging international markets. It aims to provide future managers with the frameworks, knowledge, and sensitivities to better formulate and effectively implement marketing plans in various countries and regions of the world. The course examines the added dimensions of opportunities and challenges faced by companies operating in the global marketplace. show less

Rules & Requirements

Repeat Rules

Reserved Seats

Current Enrollment

Open Reserved Seats:
35 reserved for UC Berkeley Students
1 reserved for Business Administration Majors with 5 or more Terms in Attendance or EAP Reciprocity

Textbooks & Materials

See class syllabus or https://calstudentstore.berkeley.edu/textbooks for the most current information.

Textbook Lookup

Guide to Open, Free, & Affordable Course Materials

eTextbooks

Associated Sections

None